MILANMONET LUXE CO.
  • Home
  • Shop
    • Everyday Luxury Candles
    • Petite Luxury Candles
    • Signature Luxury Candles
    • Sale
  • MML Kids' Collection
  • SALE
    • Lipgloss Sale
    • Petites Sale
    • Signatures Sale
  • Blog
  • Wick, Pour, & Sip Luxe
  • the luxe chandlers' group
  • Empty but not forgotten

MML Turns 1!!!!

11/3/2020

1 Comment

 
 All I can say is WOAH. I am so grateful to have made it a year. I would’ve never guessed that we’d gain over 100 customers, sell over 200 candles, and grow our Instagram followers from 0 to over 300 in the midst of a pandemic. We even sold out of 6 collections this year. But those highs didn’t come without some lows. The hardest part about running a business came about in the last half of the year when I had to make a tough decision. I had to decide whether to stay in Dallas or move back home. I knew that this move could hinder the relationships I’d made with customers, but I’d hoped that they would continue to support me. Unfortunately, it wasn’t just customers that I was worried about losing, my supplier was also based in Texas. So, I decided to invest in tons of materials and supplies just in case I couldn’t find one back home or the shipping costs would be crazy expensive. When I first launched this business, I never would’ve guessed that we’d have to move. I’m grateful to still be making candles and not only gaining new customers but keeping many of my existing customers. Outside of this setback, I’ve had to learn so much in such a short period of time – starting with our website. When I first launched, I’d gotten feedback that it wasn’t clear what I was selling. This motivated me to do a major over hall on the site, and since it’s gotten a lot more traffic and our customers know exactly what we’re selling. Another customer mentioned that there wasn’t a ‘Shop’ tab, and I’m not sure why that never dawned on me or why it’d never come up from others before. I guess I had assumed that everyone would scroll down onto the home page in order to find the shop button, which was a poor assumption on my behalf. I had to remember that customers love ease when it comes to online shopping and can get easily turned off from giving you their business when things aren’t easy to locate or organized in a way that makes sense to them. 
 
As we got closer to the year mark, I am shifting my focus to the details. I know that I needed to continue perfecting our candle ratios (how much fragrance I was adding and at what temps), designing our minimalist yet luxe labels, and upgrading our packaging for an even better unboxing experience.
 
 In the next year, I hope to continue to meet customer’s needs for a way to make self-care a part of their routine in an affordable and luxurious way. I hope to continue to improve and do better than the first year, and trust God in the process. Whatever is in his will for this business is what I want. Prayerfully I will still be making candles for people to enjoy in their homes. I’m also hoping to have booked several Wick Sip & Pour events and assist someone else who is passionate about candle making and wanting to start their business. 
 
My promise as we journey into year 2 is to continue to provide amazing products that you all continue to want. 
 
From the bottom of my heart, I thank you for a great year. 
 
1 Comment

    Monthly Blog

    Tierra Gerdine, Mompreneur and friend passionate about entrepreneurship and sharing her story. 

    *I look forward to sharing with you each month!!!

    Archives

    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019

    Categories

    All

    RSS Feed

About MilanMonet Luxe Co.

MilanMonet Luxe Co. is a luxury home fragrance brand that hand-pours  all-natural 100% soy candles to help enhance your mood while also making it effortless for you to incorporate self-care into your daily routine. 

blog

Home

MML KIDS

OUR STORY
Copyright © 2021 All rights reserved. MilanMonet Luxe Co. P.O. Box 116883; Carrollton, TX 75011-6883; (469) 364-9334
  • Home
  • Shop
    • Everyday Luxury Candles
    • Petite Luxury Candles
    • Signature Luxury Candles
    • Sale
  • MML Kids' Collection
  • SALE
    • Lipgloss Sale
    • Petites Sale
    • Signatures Sale
  • Blog
  • Wick, Pour, & Sip Luxe
  • the luxe chandlers' group
  • Empty but not forgotten